Before and After Teardown: Measurable Website Changes
A teardown of common website problems and the measurable changes that fix them. Real examples of speed, clarity, and conversion improvements.
Posts tagged “small-business”
What is the small-business tag? The small-business tag collects 15 articles from Bradley Matera's portfolio covering small-business-related topics in web development, cloud engineering, and AI. Each article includes real project examples, code snippets, and verification steps — not generic tutorials.
15 articles spanning 06.0–23.0. Written by Bradley Matera, a web developer in Durand, Illinois, serving Northwest Illinois with website design, SEO, and full-stack development. Last updated 23.07.2026.
What you'll find in these articles
These 15 articles cover small-business-related topics from a practical, hands-on perspective. Each piece is based on real projects, experiments, or problems I solved — not theoretical overviews. You'll find code examples, before-and-after comparisons, and specific tools or techniques that worked in practice.
Articles in this tag
The following 15 articles are tagged “small-business”:
Contact Form Friction Checklist for Small Businesses
A practical checklist to reduce contact form friction. Fewer fields, clear labels, mobile-friendly inputs, and no unnecessary steps.
What Belongs Above the Fold on a Small Business Website
What your website needs in the first screen: clear offer, who it is for, where you work, what it costs, and what to do next.
Why Visitors Leave a Local Business Website
The top reasons visitors bounce from local business websites and how to fix them. Speed, clarity, mobile, contact, and trust signals.
Core Web Vitals for Small Businesses: What Actually Matters
Core Web Vitals explained for small business owners. LCP, INP, CLS targets and the practical fixes that actually improve real user experience.
Freelancer vs Agency for a Local Business Website
When a freelancer is the right choice and when you need an agency. Cost, scope, communication, and accountability compared.
Where to Place Reviews and Testimonials on Your Website
Where reviews and testimonials work hardest on a small business website. Homepage, service pages, contact page, and dedicated proof page.
Website Security and Maintenance Checklist
A practical security and maintenance checklist for small business websites. Updates, backups, SSL, passwords, monitoring, and spam protection.
How Much Does a Small Business Website Cost in Illinois?
Real website costs for Illinois small businesses. Package pricing from $447 to $1,497, what is included, and what costs extra.
Website Accessibility Basics for Small Businesses
WCAG 2.2 AA basics for small business owners. Keyboard navigation, alt text, color contrast, form labels, and why accessibility matters legally.
Website Ownership: Domain, Hosting, Content, and Source Code
What you actually own when you hire someone to build your website. Domain, hosting, content, code, and how to avoid vendor lock-in.
Website Redesign Checklist for Small Businesses
A practical redesign checklist: what to keep, what to audit, what to redirect, and what to measure before and after.
What a Five-Page Business Website Should Include
The 5 pages every small business website needs: home, about, services, contact, and one social proof page. What goes on each.
What I Actually Help With as a Web Developer in Northwest Illinois
A plain-language explanation of the kind of website and front-end work Bradley Matera can help with in Durand, Davis, and nearby Northwest Illinois.
A Small-Business Website Checklist for Northwest Illinois
A practical website checklist for small businesses in Northwest Illinois: answer three questions fast, state your service area plainly, and make contact obvious…
Key takeaways from these 15 articles
- Each small-business article is written from direct experience — building, debugging, or researching real projects.
- Code examples are tested and verified before publishing, with links to source where available.
- Articles are dated and updated when tools or best practices change — check the article date for context.
- Questions or corrections? Contact Bradley — I respond to reader questions.
Explore related tags
Looking for more topics? Browse all tags or visit the blog index for the full archive.